In today’s modern era, the world is developing rapidly with the source of Social Media. However, electronic media has touched every sphere of the human aspect. It exists in form of video, audio, slide presentation and etc. In the present time, information and technology are with society’s economic progress.



      It has enhanced the role of especially electronic media in Pakistan is proved to be beneficial for awareness regarding world for the public; brought better change economically by earning through the internet with different talent. Today we have more than 77 satellite T.V channels.

        On the other hand, the media gives direction to social change and positive desired goals. Pakistani society is in transition. So, electronic media becomes very helpful to developing a harmonious society.


By: Imrana Shahnawaz

The writer is a Student at Zanth Academy Jusak Turbat